Twice invited to the White House to brief the Obama Administration's national cyber security leadership on an industry wide scheme he pioneered in Australia – the icode together with its US derivative, now protects millions of broadband users from malicious activity.
Peter is an internationally recognised authority on cyber policy and a highly influential and innovative thought leader. He believes passionately in the power of the internet to transform humanity for the good and has strived for over 20 years to define, promote and extend the level of trust necessary for this to occur.
As CEO of Australia's Internet Industry Association for nearly 15 years from 1997, Peter orchestrated national campaigns against malware, spam and spyware, led the creation of unique online child protection measures and was instrumental in the design of cyber legislation including the Cybercrime Act, the Spam Act and the private sector amendments to the Privacy Act. In addition, Peter contributed to the development of national and international standards for information security.
An expert advisor to Australian and US Legislative Committees on cyber security issues, Peter has addressed audiences on five continents and is a widely reported media commentator.
He currently serves as Regional Head, Asia Pacific for the Paris-based global Cybersecurity Advisors Network. He is qualified in science, education and law.
Michael’s career in public communication has traversed crisis and issues management, policy agenda setting, government relations and marketplace positioning strategies as well as large-scale cultural change projects.
He has been at ground zero in corporate collapses, a frontline advisor in intense, ‘take no prisoners’ battles over national resources and infrastructure and the architect of highly successful brand and policy positioning campaigns, often driven by advanced audience perception modelling.
Michael has a strong track record of providing accurate and reliable advice to CEOs and executives, and possesses the know-how required to liaise with the media in a mature and responsible way. This applies equally to positive and negative stories.
He believes that spin has no place in a good business and short cuts to gaining public trust invariably backfire. The only true way to building effective relationships is through honest, open communication — the truth, well told.
Michael is Principal Consultant & MD of Praxis Communication